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How Mystery Shopping Improves the Customer Experience

Four key areas businesses should assess using a mystery shopping strategy to improve the customer experience and your brand’s reputation.

How Mystery Shopping Can Improve the Customer Experience

In order for a business to build a positive online reputation that drives sales, you must consistently deliver a great customer experience. That’s why it’s so important to get the customer experience right in the beginning and keep it that way. But how do you evaluate your performance? An effective way to do this is […]

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‘Tis the Season for a Great Holiday Online Reputation Plan

Holiday Online Reputation Plan

As another holiday season arrives, businesses are busy planning to deal with the surge in customer traffic that comes with this joyous time of year. And, with 71% of consumers preferring digital channels as the starting point of their holiday shopping journey, it’s more important than ever for businesses to make a good online first […]

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