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Automated Review Response Suggestions Make Replying to Reviews Faster, More Effective

Automated Review Response Suggestions

Introduction Responding to online reviews is a basic marketing function for all local businesses. Not only is this task important because it shows the business cares about their customers, it’s also an opportunity to attract new customers. Another compelling reason for responding to reviews? Consumers demand it. The following findings from a recent consumer review […]

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Google Changes Process for Flagging Online Reviews

Google Changes Process for Flagging Online Reviews

An important part of managing your brand’s online reputation is monitoring online reviews. Unfortunately, not all reviews are legitimate. And, if a business discovers such a review, they should flag it. Because ignoring this situation can cause harm to your online reputation. This is why it’s a good idea to be familiar with how to […]

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5 Ways a Poor Star Rating Hurts Your Business

Poor Star Rating Hurts Your Business

Just like the report card we got in school that graded our academic performance, local businesses receive a report card of sorts that grades their online reputation. These grades come in the form of an average star rating. This rating is derived from customer reviews and is found on sites like Google, Facebook, Yelp and […]

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Local Business COVID-19 Online Presence Tips

Local Business COVID-19 Online Presence Tips

With the coronavirus crisis dominating everything right now, an area that local businesses need to pay attention to is their brand’s online presence. In times like these, consumers are looking for current and accurate information on local businesses where they shop. From their website to local listings, businesses should be closely monitoring and updating their […]

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How to Remove Fake Online Reviews

How to Remove Fake Online Reviews

For local businesses, online reviews have a significant impact on your success. A recent study showed that 90% of survey respondents claimed that online reviews influenced their buying decisions. Because of the importance of online reviews, business owners have become savvier in proactively managing their online reputation. But what about dealing with fake reviews? Unfortunately, […]

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5 Reasons Why Businesses Should be Asking Customers for Online Reviews

Asking Customers for Online Reviews

By now, most businesses know how important getting online reviews is to their success. Unfortunately, most customers aren’t leaving reviews. The good news is that businesses can (and should) take steps to improve this situation. How? By asking customers for online reviews. Consumers today search online for businesses that have the products and services they […]

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5 Costly Business Online Reputation Management Fails

Online Reputation Management Fails

Many businesses are adopting online reputation management as a key component of their local marketing strategy. With 9 out of 10 consumers searching the web for businesses, focusing on your brand’s online reputation is a must to survive. Yet, with all the articles, tips and tools available, many businesses are still failing at the simplest […]

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How Online Business Listings Work and Why They Matter

How Online Business Listings Work

Making it easy for customers to find you. That’s a key objective for any local business. And, considering most consumers search for businesses online, being easily found on the web is crucial. Luckily, there are hundreds of online business listing sites on the internet to help businesses accomplish this task. From well-known names like Google, […]

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