fbpx

How Mystery Shopping Improves the Customer Experience

How Mystery Shopping Can Improve the Customer Experience

In order for a business to build a positive online reputation that drives sales, you must consistently deliver a great customer experience. That’s why it’s so important to get the customer experience right in the beginning and keep it that way. But how do you evaluate your performance? An effective way to do this is […]

Read more

Creating an Online Review Management Strategy that Works

Online Review Management Strategy

In order to build a great reputation and attract more customers, businesses need to get more positive online reviews. A great way to make this happen is by implementing an effective online review management strategy. As local business owners, you know the drill – everyone researches businesses online before buying and a big part of […]

Read more

Automated Review Response Suggestions Make Replying to Reviews Faster, More Effective

Automated Review Response Suggestions

Introduction Responding to online reviews is a basic marketing function for all local businesses. Not only is this task important because it shows the business cares about their customers, it’s also an opportunity to attract new customers. Another compelling reason for responding to reviews? Consumers demand it. The following findings from a recent consumer review […]

Read more

Google Changes Process for Flagging Online Reviews

Google Changes Process for Flagging Online Reviews

An important part of managing your brand’s online reputation is monitoring online reviews. Unfortunately, not all reviews are legitimate. And, if a business discovers such a review, they should flag it. Because ignoring this situation can cause harm to your online reputation. This is why it’s a good idea to be familiar with how to […]

Read more

5 Ways a Poor Star Rating Hurts Your Business

Poor Star Rating Hurts Your Business

Just like the report card we got in school that graded our academic performance, local businesses receive a report card of sorts that grades their online reputation. These grades come in the form of an average star rating. This rating is derived from customer reviews and is found on sites like Google, Facebook, Yelp and […]

Read more

Local Business COVID-19 Online Presence Tips

Local Business COVID-19 Online Presence Tips

With the coronavirus crisis dominating everything right now, an area that local businesses need to pay attention to is their brand’s online presence. In times like these, consumers are looking for current and accurate information on local businesses where they shop. From their website to local listings, businesses should be closely monitoring and updating their […]

Read more

How to Remove Fake Online Reviews

How to Remove Fake Online Reviews

For local businesses, online reviews have a significant impact on your success. A recent study showed that 90% of survey respondents claimed that online reviews influenced their buying decisions. Because of the importance of online reviews, business owners have become savvier in proactively managing their online reputation. But what about dealing with fake reviews? Unfortunately, […]

Read more

5 Reasons Why Businesses Should be Asking Customers for Online Reviews

Asking Customers for Online Reviews

By now, most businesses know how important getting online reviews is to their success. Unfortunately, most customers aren’t leaving reviews. The good news is that businesses can (and should) take steps to improve this situation. How? By asking customers for online reviews. Consumers today search online for businesses that have the products and services they […]

Read more

1 2 3 4
top