December 29, 2025 / by Malcolm Stone / Online Review Management
Introduction A positive online reputation is a critical part of a business’ local marketing plan and, in order to ensure your strategy is successful, online reviews must play a starring role. This is especially true for businesses in the property services industry. It’s well-known that everyone goes online to research businesses that sell the products […]
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5 Online Review Factors That Boost Sales
December 29, 2025 / by Malcolm Stone / Online Review Management
Introduction A positive online reputation is a critical part of a business’ local marketing plan and, in order to ensure your strategy is successful, online reviews must play a starring role. This is especially true for businesses in the property services industry. It’s well-known that everyone goes online to research businesses that sell the products […]
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12 Advanced Google Business Profile Optimization Tactics to Boost Your Online Reputation
October 1, 2024 / by Malcolm Stone / Online Reputation Management
Introduction In today’s digital landscape, an optimized Google Business Profile (GBP) is a goldmine for local businesses to grow their online reputation. A great GBP helps you shine in local search results, connect with potential customers, and build trust before they even step through your door or visit your website. But with so many businesses […]
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Business Online Reputation Strategy for 2024
March 18, 2024 / by Malcolm Stone / Online Reputation Management
Now that we are into 2024, businesses are busy updating their marketing strategy with new ideas to help them be more successful in the new year. One of the areas they should prioritize is improving their online reputation. Having a great reputation is critical for businesses to bring in new customers and grow revenue. So, […]
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Why Unmanaged Online Reviews are Bad for Business
July 10, 2023 / by Malcolm Stone / Online Review Management
Summary Maximizing the benefits that online reviews offer is critical for businesses. Having unmanaged online reviews can harm your reputation and sales over time. Establishing an online review management process can help you focus on and get the most out of your reviews. Introduction Local businesses face growing competition every day. Because of this, they […]
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What to do When an Employee is Mentioned in an Online Review
March 23, 2023 / by Malcolm Stone / Online Reputation Management
Summary Businesses in the disaster restoration and commercial cleaning space need to anticipate and prepare for when an employee is mentioned in an online review. Because this type of customer feedback publicly assesses an employee’s performance, business owners must take great care and thought in their response. This situation presents a significant marketing opportunity for […]
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ReviewIgnite Adds AI Engine to Online Reputation Software
February 16, 2023 / by Malcolm Stone / Online Reputation Management
Artificial intelligence has fast become an important tool for businesses to use to improve productivity and streamline processes. As these tools have matured, the quality of output has also improved significantly. At ReviewIgnite, we are committed to helping property damage restoration and commercial cleaning businesses get more customers by leveraging their online reputation using the […]
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5 Tactics for Improving Your Online Reputation in 2023
January 30, 2023 / by Malcolm Stone / Online Reputation Management
Summary: The new year is the perfect time for property damage restoration and commercial cleaning businesses to hone their strategy for improving their online reputation. In this post, we outline 5 tactics they can focus on to accomplish this. As the calendar turns from 2022 to 2023, businesses reflect on their results and look to […]
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How Mystery Shopping Improves the Customer Experience
June 28, 2022 / by Malcolm Stone / Customer Experience
In order for a business to build a positive online reputation that drives sales, you must consistently deliver a great customer experience. That’s why it’s so important to get the customer experience right in the beginning and keep it that way. But how do you evaluate your performance? An effective way to do this is […]
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Creating an Online Review Management Strategy that Works
December 20, 2021 / by Malcolm Stone / Online Review Management
In order to build a great reputation and attract more customers, businesses need to get more positive online reviews. A great way to make this happen is by implementing an effective online review management strategy. As local business owners, you know the drill – everyone researches businesses online before buying and a big part of […]
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Automated Review Response Suggestions Make Replying to Reviews Faster, More Effective
April 12, 2021 / by Malcolm Stone / Online Reputation Management
Introduction Responding to online reviews is a basic marketing function for all local businesses. Not only is this task important because it shows the business cares about their customers, it’s also an opportunity to attract new customers. Another compelling reason for responding to reviews? Consumers demand it. The following findings from a recent consumer review […]
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