2019 - ReviewIgnite

How to Remove Fake Online Reviews

August 21, 2019 / by Malcolm Stone / Online Review Management

For local businesses, online reviews have a significant impact on your success. A recent study showed that 90% of survey respondents claimed that online reviews influenced their buying decisions. Because of the importance of online reviews, business owners have become savvier in proactively managing their online reputation. But what about dealing with fake reviews? Unfortunately, […]

5 Reasons Why Businesses Should be Asking Customers for Online Reviews

April 25, 2019 / by Malcolm Stone / Online Review Management

By now, most businesses know how important getting online reviews is to their success. Unfortunately, most customers aren’t leaving reviews. The good news is that businesses can (and should) take steps to improve this situation. How? By asking customers for online reviews. Consumers today search online for businesses that have the products and services they […]

5 Costly Business Online Reputation Management Fails

March 14, 2019 / by Malcolm Stone / Online Reputation Management

Many businesses are adopting online reputation management as a key component of their local marketing strategy. With 9 out of 10 consumers searching the web for businesses, focusing on your brand’s online reputation is a must to survive. Yet, with all the articles, tips and tools available, many businesses are still failing at the simplest […]

How Online Business Listings Work and Why They Matter

February 25, 2019 / by Malcolm Stone / Local Marketing

Making it easy for customers to find you. That’s a key objective for any local business. And, considering most consumers search for businesses online, being easily found on the web is crucial. Luckily, there are hundreds of online business listing management sites on the internet to help businesses accomplish this task. From well-known names like […]

As Google+ Fades, Businesses Should Shift Focus to this Google Site

January 31, 2019 / by Malcolm Stone / Local Marketing

If you’re like most people, when you heard about Google+ shutting down, you probably didn’t bat an eyelash. Because, if you’re like most people, you weren’t using Google+ anyway. The reason Google is ending Google+ is simple. As a social network, Google+ never took off. Even with all the effort and resources put behind it, […]

Ignite Sales with a Great Online Reputation Management Strategy in 2019

January 22, 2019 / by Malcolm Stone / Online Reputation Management

With the start of a new year, local businesses will be looking for ways to “ignite” their post-holiday sales. While many will stick to traditional marketing and advertising, another approach businesses should consider is employing an online reputation management strategy in 2019. The reasons why this makes sense are two-fold: studies show that nearly 9 […]